ellain

99% Invisible

January 1, 2025 - December 10, 2025
·Completed

Net Perception Score

18.33%

Posts

656

Comments

929

Est. Reach

342,483

Likes

4,494

Views

286,959

Eng. Rate

2.33%

•The 99% Invisible community is highly engaged and loyal, praising design-focused storytelling, host work, and a growing ecosystem of recommendations and cross-podcast ties.
•However, there is substantial debate about ethics and trust surrounding advertising practices, including host-read AI/LLM ads and corporate sponsorship after acquisition, which fans worry could influence content.
•Listeners call for more rigorous sourcing, complete notes, and corrections, and they push for sharper analysis on controversial topics such as masculinity, trauma, AI ethics, and framing.
•The conversations extend into urban design, libraries, education, and policy implications, with interest in classroom use, language accessibility, and links between design and transit access or food deserts.
•Overall sentiment is positive and collaborative, yet fans consistently urge deeper, more diverse perspectives and measurable accountability.
13.4% Very Negative6.1% Negative41.8% Neutral6.9% Positive31.7% Very Positive
Reach & Engagement

Posts

656

Comments

929

Est. Reach

342,483

Likes

4,494

Views

286,959

Eng. Rate

2.33%

Source Breakdown
Sort:
YouTubeYouTube
NPS23.75%
Posts: 69Reach: 174.1KComments: 175Likes: 2.0KEng. Rate: 1.58%
XX
NPS19.82%
Posts: 550Reach: 112.9KComments: 147Likes: 1.0KEng. Rate: 1.60%
RedditReddit
NPS15.58%
Posts: 37Reach: 55.5KComments: 607Likes: 1.4KEng. Rate: 6.19%
PlatformPostsCommentsLikesEst. ReachEng. RateNPSSentiment
YouTubeYouTube
691752,042174,0571.58%23.75%
XX
5501471,008112,9021.60%19.82%
RedditReddit
376071,44455,5246.19%15.58%
Comments Timeline
Mentions
Reddit
X
YouTube
Very Pos
Pos
Neut
Neg
Very Neg
From
To
Engagement:0
Net Perception Score:
0.00%
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PlatformAuthorDateTextEngagementSentiment